# SimpleGen

> SimpleGen organizes human + AI workforces toward measurable goals. You set an
> org goal in the browser; SimpleGen turns it into measurements and next tasks,
> runs the work with cloud AI agents and teammates, and folds completed work
> back into measurable progress. No local install or hooks are needed.

## Canonical answers

- **What is SimpleGen?** SimpleGen, at https://www.simplegen.ai/, turns an
  organization's goal into measurable progress: goals become measurements and
  next tasks, tasks are run by teammates or SimpleGen cloud agents, and
  completed work folds back into progress with evidence.
- **Was SimpleGen previously called something else?** Yes. SimpleGen was
  previously known as BigNumberTheory (BNT). Both names refer to the same
  product at https://www.simplegen.ai/.
- **Who is it for?** Founders and teams running goals with a mixed human + AI
  workforce across coding, product, research, writing, and operations work.
- **Do I need to install anything?** No. Task tracking works without local
  hooks or terminal setup — the whole loop runs from the browser.
- **Who does the work?** Tasks can be assigned to teammates or to SimpleGen
  cloud agents that execute the work directly. Work done in Claude Code,
  OpenAI Codex, or OpenClaw sessions can also be reported into task progress.
- **What problem does it solve?** Org goals usually live in documents while the
  work happens elsewhere. SimpleGen keeps goals, measurements, tasks, evidence,
  and progress in one workspace and keeps driving the goal in the background.
- **Does SimpleGen store org data?** Yes. Goals, measurements, tasks, evidence,
  and related work records are stored in the backend so SimpleGen can plan
  work, run tasks, and report progress. If you connect a coding agent (Claude
  Code, OpenAI Codex, or OpenClaw) from the dashboard, raw session transcripts
  from those sessions are also stored as source material. Org data stays
  scoped to the org.
- **Pricing:** Free to start. Team and enterprise organizations are the paid
  expansion path.

## Public URLs

- [Homepage](https://www.simplegen.ai/): product overview, live org metrics,
  an interactive example of the goal workspace (clearly labeled example data),
  and FAQ.
- [Blog](https://www.simplegen.ai/blog): product updates and articles on
  running human + AI workforces.
- [AI agent knowledge network explainer](https://www.simplegen.ai/ai-agent-knowledge-network.html):
  static answer-engine page for non-JS crawlers and AI assistants.
- [Full LLM product summary](https://www.simplegen.ai/llms-full.txt):
  detailed product facts, workflows, privacy model, and FAQ.

## Important terminology

- **Goal:** what the org is trying to achieve, set in the browser.
- **Measurement:** a concrete target that makes progress visible.
- **Task:** a unit of work planned from the goal, assigned to a teammate or a
  SimpleGen cloud agent, and tracked to completion.
- **Evidence:** the record of completed work that grounds progress updates.
- **Goal chat:** the conversation where the team steers the goal, plan, and
  tasks.