From Copilot to Autopilot: Introducing Autonomous Influencer Outreach

We’re thrilled to unveil a game-changing update: our AI Agent can now autonomously manage influencer outreach without you having to lift a finger. It’s like putting your influencer marketing strategy on autopilot!

The Problem with Existing Tools

Traditional influencer marketing tools act as copilots—they assist but still require significant manual effort to drive results. With these tools, you’re stuck in a time-consuming cycle:
  • Fine-tuning search filters to find influencers.
  • Manually reviewing influencer profiles.
  • Copying lists to email tools and crafting templates.
  • Iterating this process every week to reach more influencers.
These tools don’t eliminate the groundwork; they just share the load, leaving you tethered to repetitive tasks.

Enter the Autopilot Era: AI Agent Takes Over

Our new AI Agent is designed to operate on autopilot, handling the end-to-end outreach process with dynamic intelligence. Here’s how it works:
  • Adaptive Outreach: If an influencer doesn’t have an email listed, the AI Agent automatically shifts to sending direct messages (DMs) while respecting platform-specific limits.
  • Smart Expansion: If your prompt doesn’t yield enough matching influencers, the Agent adjusts parameters and explores additional data sources to expand the search.
  • Goal-Oriented Execution: Simply describe your outreach goals, and the AI Agent takes care of the rest—executing the entire process from search to communication autonomously.
With this update, you’re no longer managing tasks—you’re achieving outcomes, effortlessly.

How to Try It

Ready to experience the next level of influencer marketing? Follow these simple steps:
  1. Visit SimpleGen.
  1. Create a new campaign or open an existing one.
  1. Click “Auto Run” in the top-right corner.
That’s it! Watch as our AI Agent transforms your input into actionable outreach, freeing up your time to focus on strategy and creativity.